It is our belief that a professionally-designed logo is one of the best investments your company can make. Your logo is the center point of your company’s brand identity. It’s often the first thing that a potential customer will notice about your business, so it’s much more than just an image or icon, it’s a point of recognition and a critical building piece in the overall story you’re trying to tell. And, when you can align your company’s mission with your customers’ way of thinking, you have the opportunity to influence their emotions and lead them to do business with you. That’s just the way marketing works. We’ve seen it happen over and over again.